Hi, I'm Astha
Managing events with Mohit Chauhan? Done it. Coordinating complex logistics? Easy. Curating brand visuals that scream quality? My specialty. I am the marketer you hire when you want someone who is going to tell you exactly how it is. I bring the coffee, the strategy, and the work ethic. You bring the video editor, because that is the one thing I have nightmares about.
HEY THERE
To reach your potential, you can't ever really stand still. Case in point: while you read this paragraph, I’m already engineering my next major marketing campaign. Watch that percentage climb as you scroll. The future doesn't wait, and neither do I.
My Next Move is Loading...
Every good story needs a
complete genre shift
My career map goes from genetic research to building creative campaigns for kids, and I would not change a single step. Refusing to pick a side gave me the exact creative versatility I need to lead marketing moves today. My mentors Abhishek Sharma, 3x Founder, Director and Founder of Newton School of Technology, and Amita Aggarwal, former Marketing Head of DataChannel and Pixis AI, showed me how to tie all these wild threads together into a marketing career I absolutely love.
A quick portfolio peek
4+ years of cross-functional marketing experience packed into one gallery
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Yes, that’s Mohit Chauhan!
Treasurer & Digital Strategist for Taarangana
I had the absolute privilege of hosting Mohit Chauhan for a massive live event. This is a glance at my ability to handle large-scale event production, VVIP hospitality, and chaotic crowd logistics flawlessly.
In this same duration, I did:
✔️ Scored 9+ CGPA in my semester
✔️ Helped create engine of 200+ influencer-based campaigns for BrightCHAMPS
✔️ Had the best time of my life with my late dog Hazel
Crafting the Experience for
Palamau Tiger Reserve
A look at a comprehensive branding project where I covered both digital and physical touchpoints. I developed the informational content, designed the layouts for the introductory book, and created the on-site signages and educational infographic boards used throughout the reserve.
Reimagining the
International Innovation Fest, aka Codeavour
Following a successful collaboration on the Quarky launch, I returned to STEMpedia at the invitation of co-founder Dhrupal Shah to manage the marketing and end-to-end execution for Codeavour, a premier international youth robotics competition. My role involved orchestrating a 360-degree marketing and event strategy on a global scale. At the international finals, our guest roster included the national ambassadors of Jordan and Algeria, a Brigadier General from Bangladesh, Ms. Indonesia, and an AWS community manager. The event successfully secured major media spotlight for the participating students and delivered strong partner engagement. I coordinated over 70 physical events across this single edition, balancing the intense operational timeline alongside my final year of MBA studies.
